Post by minaaktarmitu00 on Feb 17, 2024 6:12:56 GMT -5
What Does Conversion Rate Optimization Really Mean? To fully understand the common sense of website conversion rate optimization, it would be important to understand what is meant by conversion rate. 1.1. What is a conversion rate? First, conversion rate refers to the percentage of visitors who take a defined action on a website during a given period. Conversion taux-Optimization du conversion taux By definitive action, we mean a commitment you actually want visitors to make on your website when they arrive. As an example of commitment, the following actions can be defined: The purchase of a product or service; Subscribe to a newsletter; Software subscription; Download a free ebook; Fill out a contact form; The response to a survey; Customer reviews; Etc.
Conversion rate that helps you measure the ability of your web pages to convince people who visit your website to take the actions you want. This suggests that the higher your conversion rate, the more your business goals will be achieved. How is the conversion rate calculated? On the question of how the conversion rate can be calculated, the web giant, Google, intervenes with these words: "Conversion rates are calculated by simply taking the Email Marketing List number of conversions and dividing it by the total number of ad interactions that can be followed by a conversion during the same period." Practically, when your website manages to convince 50 out of every 1000 people to take the desired action, your conversion rate will be equal to .
What is conversion rate optimization? Based on this definition, we can say that conversion rate optimization (CRO) refers to the process of improving the conversion rate. Processus d-amelioration du taux de conversion-Optimization du taux de conversion Source: domaweb Simply put, they are SEO practices intended to increase the percentage of people who take a specific action on your website. Optimizing the conversion rate of a website involves natural referencing tasks such as: Analyze data from the website in question; Analysis of the level of competition in your sector of activity; Usability testing and A/B testing; Etc.